Bandai Namco Entertainment America has launched Hello Kitty Party Land worldwide, bringing Sanrio’s colorful cast of characters to Nintendo Switch and Nintendo Switch 2. The casual party game marks the debut title from Sanrio Games, featuring more than 145 characters and over 45 mini-games designed for players of all ages.

Players can explore a charming town alongside their favourite Sanrio characters, customize their own avatar, and discover a variety of activities throughout Party Land. Beyond its mini-games, the adventure includes opportunities to create music, farm, fish, and browse the local shopping mall for new items.

Hello Kitty Party Land supports both solo play and multiplayer for up to four players, with mini-games and board games inspired by sports, food, music, and other themes. Its intuitive controls aim to make the experience accessible to newcomers while offering a range of activities for friends and families to enjoy together, either locally or online.

The game features a wide selection of familiar Sanrio faces, including Hello Kitty, Cinnamoroll, Pompompurin, and Kuromi, alongside more than 140 other characters from the company’s extensive lineup. With its mix of casual activities, customization, and multiplayer games, Hello Kitty Party Land offers Sanrio fans a new way to spend time with some of the brand’s most recognizable characters.

Hello Kitty Party Land is available now on Nintendo Switch and Nintendo Switch 2.